Category Archives: Online Business

BusinessOnline Awarded ?Interactive Agency of the Year? by BtoB Magazine

Posted by on August 9, 2011 1 comment

BusinessOnline Awarded “Interactive Agency of the Year” by BtoB Magazine











BusinessOnline – Interactive Agency of the Year


San Francisco, CA (PRWEB) May 25, 2011

BusinessOnline, a full-service Digital Marketing agency, with an unprecedented year of award-winning innovations, growth from long-standing accounts and new account wins, has been recognized as the best interactive agency in North America for 2011 by BtoB Magazine.

“Interactive agencies grew last year as the economy picked up and clients increased online spending,” said Kate Maddox, BtoB Magazine. BusinessOnline grew its total revenue 31% in 2010 and added new business-to-business clients including Cargill, Illumina, Masco Corp. and NetApp. Search and WebDev have long been staples for BusinessOnline “but Analytics may be key to BusinessOnline’s jet propulsion,” continued Maddox.

“C-level execs want help getting closer to their customers, so we’ve focused on expanding a practice area we call Customer Intelligence,” said Thad Kahlow, CEO of BusinessOnline. “Customer Intelligence brings insights on what’s driving the best ROI across all channels, for understanding attribution and effects between channels and even predicting sales. For example, we’ve developed a ‘validated’ predictive engagement model that helps Cisco Systems accurately forecast purchases from specific customers.”

This is the fourth consecutive year that BusinessOnline has been profiled in the magazine’s annual list of the best BtoB agencies in the country. Read the full 2011 report “Top B2B Agencies Grow as Economy Bounces Back” and the BusinessOnline profile.

About BusinessOnline

We plan, manage and grow integrated Digital Marketing Solutions that deliver results. We align your marketing objectives with your customers’ needs to create the best opportunity for your company to be found and engaged. Deep user insights and our data-driven approach enable us to develop and execute on strategies that build a digital relationship between you and your customer. Since our founding in 1996, we’ve proven that it’s these relationships that drive measurable success and contribute to your long-term business growth. BusinessOnline is headquartered in San Diego, with offices in San Francisco and Reston, VA. To learn more, visit businessol.com.

Contact:

Marcus LaTour

619-699-0767 x255

Marcus(dot)LaTour(at)businessol(dot)com

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Launch Your Own Corporate Debt Ceiling Plan – CreditDonkey Identifies Best Business Credit Cards

Posted by on July 31, 2011 1 comment

Launch Your Own Corporate Debt Ceiling Plan – CreditDonkey Identifies Best Business Credit Cards











CreditDonkey Logo


Los Angeles, CA (PRWEB) July 29, 2011

CreditDonkey released their updated list on the best business credit cards, aiming to help small business owners launch their own corporate debt ceiling plan. And that plan will be much easier to implement than what Congress currently faces.

“With the recession of recent years, many small businesses have had difficulties securing small business loans,” said Charles Tran, founder of CreditDonkey. “Even if a small business isn’t currently in need of credit, opening a business credit card is always a smart move. By utilizing a small business credit card, business owners can help ensure their companies have access to credit when it’s needed.”

Tran shares the following business credit card tips that business owners can follow to ensure they have access to the credit their company needs:

Open business credit cards to establish your business credit profile. Utilizing a business credit card allows companies to build the positive credit history they will need in order to secure small business loans in the future.
Use credit cards responsibly to improve your business credit score. Just as with personal credit, paying bills on time each month is the top way that businesses can build a positive credit score.
Utilize online banking for easy tracking of expenses. Many credit card issuers now have extensive online banking tools that allow businesses to track their expenses by merchant category. This helps business owners and accounting teams to identify areas of excessive or unnecessary spending before it gets out of control.
Gain access to an additional cash source. Most businesses experience ebbs and flows when it comes to cash flow. A business credit card helps companies during those weeks where there is less revenue so they can continue paying vendors and suppliers instead of forcing business to come to a halt.
Eliminate the risk of paying interest on unnecessary funds. One problem with small business loans is that business owners must estimate the amount of funding they need. This can result in companies paying interest on funds that is sitting in their bank accounts. Credit cards eliminate this risk.
Taking advantage of cash back rewards to improve the bottom line. While cash back certainly isn’t going to become a major revenue source for businesses, it helps offset costs. There is really no reason not to take advantage of the 1% to 3% cash back offers that are now available through business credit cards.

Small business owners can visit http://www.creditdonkey.com for free comparisons of major credit cards that they can use to help keep their business afloat in these trying times. They can search and compare right on the site, finding the best credit cards for their needs.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Digital Marketing Experts Marketing CoPilot Launch New Online Strategy for Promys.com

Posted by on July 31, 2011 1 comment

Digital Marketing Experts Marketing CoPilot Launch New Online Strategy for Promys.com












Toronto, ON (PRWEB) July 20, 2011

Marketing CoPilot Inc, a pioneer in online marketing programs that deliver measurable business results, recently launched a new online strategy for Promys.com, professional services automation software for IT solution providers. The new web presence is designed to drive lead generation for the company and start the buying process online. The end result for the company: find customers and keep customers using an optimized web presence.

Promys provides professional services automation software to IT solution providers so they can gain visibility into mid-project profitability, get a true picture of actual resource utilization and provide detailed Revenue forecasting and Resource planning. Marketing CoPilot developed a series of monthly online strategies to drive lead generation that can be measured, tracked and adjusted to demonstrate progress and results. Marketing CoPilot is driving the execution of the online presence in areas such as search engine optimization, email marketing and content development. Continuous management month over month, helps people looking for business software for It solution provides, to easily find information about Promys. A strong web presence for the company means they can drive qualified leads to the business while at the same time executing lead and client nurturing programs.

“Historically our strength has been developing best in class business software for IT solution providers, but we realize that for any business to compete today they require a strong online strategy and web presence,” says Jim Barnett, Director of Sales and Marketing for Promys. “We began working with Marketing CoPilot because unlike web shops or marketing agencies, Marketing CoPilot has a proven methodology for uncovering the strongest value proposition for the business and mapping this messaging to a web presence that delivers measurable business results. We have already seen the impact of the new strategy on our sales program.”

About Marketing CoPilot

Marketing CoPilot helps companies move their website from “brochure” to a lead generating engine. They build and execute online strategies for B2B companies that want to use their web presence as the front door to their sales process. Marketing CoPilot has a proven methodology for building an integrated marketing engine that supports business growth and the resources to build it and execute it monthly on behalf of clients. Founded in 2006, Marketing CoPilot has worked with over 70 companies in a variety of industries and sectors with a strong focus on technology and service-based businesses.

For more information please visit http://www.marketingcopilot.com.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.







Online shopping boom a boon for smart retailers as competition increases for Fathers Day gifts spending

Posted by on July 31, 2011 1 comment

Online shopping boom a boon for smart retailers as competition increases for Fathers Day gifts spending











Online sales of gifts for men are booming for retailer His Gifts


Melbourne, Victoria (PRWEB) July 30, 2011

While retail shop spending is currently down, online spending is dramatically up for online/offline retailers like gifts for men shop His Gifts. Local shops in Australia are remaining competitive by embracing both sales mediums.

Commenting on Commonwealth Bank’s Global Markets research report showing Australian consumers spent 9.5 billion online last year HisGifts.com.au owner Joshua Reimer concurred with the trend. He said that online spending with his mens gifts web business was up over 212% over the same time last year, while the associated retail business sustained a slight decline of a bit more than 10%.

“What we are seeing is a marked increase in online spending, while traditional sales models are in decline,” said Mr. Reimer today. “Local Australian businesses will only survive unless they embrace both traditional and new sales channels.

His Gifts opened in March 2008, specializing in creative gifts for men. Operating both a retail store and an associated e-commerce business, His Gifts is a prime example of a small business not complaining about the new sales medium, but rather embracing it.

“The retail businesses I know in the local area which are thriving are those who are also running e-commerce operations on the side. It’s exciting to hear small business owners tell me that their businesses are also growing, simply because they have gone online.

Mr. Reimer envisions the day soon coming when renovations are necessary, creating less store space for in person customers and allocating more square metres to pack web orders.

Even though he faces less competition in the online market, Mr. Reimer says that creativity is still required. “In order to try to corner the market on Father’s Day gifts this year, we have recently launched a brand new site design, added dozens of new mens gift ideas to our website, and added a contest whereby site visitors can win $ 250 cash just for entering. Just because we are online doesn’t mean we can just sit back and let the business roll in; it takes old fashioned hard work and lots of creative thinking to make it work.

With Father’s Day coming up on September 4, the battle is heating up for shopper’s dollar for fathers day gift spending – both online and offline. His Gifts is aiming to capitalize on both markets.

His Gifts carries thousands of gifts for men and dispatches mens gifts to shoppers all around Australia, as well as from their retail shop at 10A Hewish Road, Croydon VIC 3136.

For media enquiries contact business owner Joshua Reimer on 0438 078 053 or +61 3 9723 3362 from outside Australia.

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Vocus©Copyright 1997-

, Vocus PRW Holdings, LLC.
Vocus, PRWeb, and Publicity Wire are trademarks or registered trademarks of Vocus, Inc. or Vocus PRW Holdings, LLC.